From Our Publisher
Simplicity
Just the sound of the word is so calming. Such a common word can bring a sense
of peace with a deep breath and a smile to one's face. This is something that
we all can appreciate and that we desire during these trying worldwide
economic times. The key is to be mindful of keeping life simple and keeping
the needless chatter at bay.
We at Faux Effects International, Inc. have always had a mantra "to keep
things simple." This is why our patented decorative finish systems are all
that you need! By staying within the Faux Effects® system of products, it’s
one stop shopping. It’s the best way to create distinctive designer finishes
in record time. Whether it be a haven for the home, or the dramatic
for the commercial application, the benefits of using Faux Effects® products
for the decorative finisher and end user is priceless in more ways than one!
Exquisite decorative finishes can be simple with the "right" products and the
"right" training. Faux Effects® and our network of worldwide distributors
provide the simplicity to achieve this goal.
Keep it simple!
We appreciate all the effort, and thank you for your patronage,
Raymond Sandor
Publisher, Faux Effects World
President and Founder,
Faux Effects International, Inc.
From Our Editor
Time Flies
Here we are again with another fabulous issue of Faux Effects World®, and we
are so excited to bring Volume XIV to you!
It’s been a fast and furious few months here at Faux Effects International
Inc., as our worldwide presence continues to grow. We have added a little
change in flavor in this issue to reflect this expanding market. I hope you
find it both inspiring and interesting. Once, boundaries defined who “we”
were, but now we find we all live among a global society. “It is a small world
after all!”
Again, another big thanks to all who share their projects and talents. We are
inundated with your project information and photos. What a terrific problem to
have…please do not stop submitting! With many more issues of Faux Effects
World® to
come, there is plenty of room to showcase your talents. Enjoy!
Peace, Love & Happiness,
Rachel Sandor-VanHouten
Editorial Overview and
Readership Profile
Editor Emeritus
Hello, I am Jane Koehler, co-founder and Vice President of Faux Effects
International, Inc. and I extend a personal invitation to you who “Create Beauty with
Faux Effects®” products around the world to become a featured artist in this most
unique, one of a kind magazine. You will find that presenting this magazine to your
new client will give you instant credibility and will open doors that may have been shut
before. The beauty and quality of the finishing in the homes and commercial projects
featured, along with your professional training with Faux Effects® products,
the Rolls Royce of the industry, will give your customers a complete sense of
assurance that you are the artisan for them. Also, consider advertising in Faux Effects World®. How impressive is that to give to your client? Our company is constantly
creating the new products and training you need to be successful. We are behind you
100%. If you are not successful, we are not successful. So, make a wise business decision
and also a memory for yourself and submit a Story Idea or become a Bright Star in our Artist
Gallery. We look forward to hearing from you.
Sincerely, Jane

Contact Editor
We welcome comments from our readers. We're interested in your thoughts regarding the stories featured in our magazine and enjoy hearing how they've brought ideas and inspiration to your decorating. Letters of encouragement for the artists featured in Faux Effects World® are also appreciated.
Story Submission
& Submission Guidelines Forms

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